Tag Archives: Social Media Management

GI Social – Social Media Management Tool for Business

Sharing content regularly on social media is critical for businesses in staying top of mind of their customers. Yet many struggle to find the time to do daily social media posts. While sharing timely posts is important, pre-scheduling social media posts using social media management tools help you save time.

Planning your posts also helps you to align your posts with upcoming promotions and topics on your marketing calendar. Planning and scheduling your posts ahead of time can give you peace of mind from the worry of “what should you post about today.

Save time on social media with GI Social. It is a free tool that helps you publish, manage, and track your social media posts. Not only does it allow you to manage what others are saying about your brand and enables you to interact with your social media accounts, but it also allows you to schedule posts on multiple social media channels.

How you benefit using GI Social 

  • It is an excellent tool for managing your social media, E-Mail management, E-Mail marketing, customer management, competitor intelligence, online reputation management and has all the capabilities most important to your organization.
  • From a design perspective, GI Social is much easier to look at and use.
  • You get the ability to post content to your social media profiles or pages at one go, without having to individually schedule them.
  • GI Social enables you to create your own images (using its design tool or Canva) which have the perfect size and format for Instagram, Facebook, Twitter, Pinterest, and mailers.
  • It allows creating visually stunning and accurate reports in a minute or less, plus the ability to create custom reports with your logo and the modules you need.
  • What GI Social is known for, is its “social CRM.” For every customer of your brand, it creates a record that stores interaction history as well as basic contact information. This information can be immensely helpful for salespeople, another way to build marketing and sales alignment.
  • User permissions and team workflows are easy to set up. You find increased collaboration within your team as GI Social allows you to delegate the various social media tasks to your team members and maintain a smooth workflow.
  • If you’re having trouble deciding, re-examine your requirements. Then you can schedule a call with one of our experts and get a free consultation and personalized product recommendation.

 

Getting Started with GI Social – Publish

GI Social is a scheduling tool allowing you to create, schedule and publish your social media content with ease. GI Social gives you the ability to schedule posts to multiple networks according to your posting schedule. It’s Analytics and Reports allows you to track engagements and interactions on the posts you have shared. It helps you see how your content is performing with your audience.

Connecting your social accounts – The first step involves connecting your social accounts with GI Social. GI Social is currently integrated with Facebook, Twitter, LinkedIn, Instagram, YouTube, Google+.

Creating your post – Having a social media strategy can be a crucial asset in achieving your social media goals. You can create the content that you are going to share on the social media using GI Social`s compose window. It brings together advanced social media publishing tools and intuitive workflows so you can effectively plan, design, schedule and publish posts across networks from a single platform.

GI Social`s unique feature is the integration of its own design tool and also Canva to design attractive and unique posts.

Scheduling your posts – Each of your connected social accounts will have its own posting schedule. Select the date and time on the calendar you would like to publish. Schedule your post for the appropriate date and time based on the nature of your post and when your audience will see the content.

Analyzing your performance – GI Social enables you to quickly identify messages that are resonating with your audience and track performance of your social posts.

How to add Multiple Social Media Assets using GI Social: User Guide

GI Social is a powerful social media management tool to manage all social media assets from one central place. We aim to build a simple, clean, intuitive tool to help you get started successfully managing your social networks using the GI Social Dashboard.

Getting Started

Step 1: Create a GI Social Account

Step 2: Create New Brand

Access `All Brands Page` where you can view, create and manage all brands. You can access this page from anywhere using the header drop-down and clicking on the “All Brands” link.

  • Click on “Add Brand” button as shown in the picture below [This is only visible if you are a Brand owner. See User Roles for more info]
  • Enter your brand name in the pop-up
  • Click “Create Brand”.
  • Your brand is now created and ready to Add Assets.

Step 3: Add Social Media Assets

Connect your social profiles to publish and schedule content and monitor engagement all from your GI Social dashboard. For most brands it will be sufficient to add one profile – your Facebook page or your Twitter handle. You can link up your social profiles immediately.

Step 4: Adding Facebook Pages to GI Social

Figure 1

  • Click on the “Add Asset” icon. [See Fig.1]
  • A pop-up will appear to Add Assets.
  • Choose Facebook asset to add your Facebook Page/User.
  • Then click on the “add a Facebook page/User” button, it will ask you to log-in the Facebook account.
  • A pop-up will appear to authorize the GI Social App to retrieve your Facebook page details.
  • Once it retrieves the Facebook page details, and then enables the check-boxes to add desired Facebook page here.
  • Then click “Add selected page as asset” button. Then Facebook page will be added to the brand.

How to Add Twitter Page

  • Click on the “Add Asset” icon. [See Fig.1]
  • A pop-up will appear to Add Assets.
  • Choose Twitter asset to add your Twitter profile.
  • Then click on the “add a twitter account” button, it will ask you to log-in the Twitter account.
  • A pop-up will appear to authorize the GI Social App to retrieve your Twitter details.
  • Finally your twitter profile will be added to the GI Social account.

How to Add LinkedIn Page

  • Click on the “Add Asset” icon. [See Fig.1]
  • A pop-up will appear to Add Assets.
  • Choose LinkedIn asset to add your LinkedIn profile.
  • Then click on the “add a LinkedIn Company/User” button, it will ask you to log-in the LinkedIn account.
  • A pop-up will appear to authorize the GI Social App to retrieve your LinkedIn details.
  • Once it retrieves the LinkedIn details, and then enables the check-boxes to add desired LinkedIn company/user here.
  • Then click “Add selected Company/User as Asset” button.

How to Add Instagram Page

  • Click on the “Add Asset” icon. [See Fig.1]
  • A pop-up will appear to Add Assets.
  • Choose Instagram asset to add your Instagram Account.
  • Then log into your Instagram Account.
  • A pop-up will appear to authorize the GI Social App to retrieve your Instagram details.
  • A pop-up will appear to authorize the GI Social App to retrieve your Instagram details.
  • Finally your Instagram profile will be added to the GI Social account.

How to Add Google+ Page

  • Click on the “Add Asset” icon. [See Fig.1]
  • A pop-up will appear to Add Assets.
  • Choose Google+ asset to add your Google+ User/Page.
  • Then click on the “Add a Google+ User/Page” button, it will ask you to log-in the Google+ account.
  • Once it retrieves the Google+ User/Page details, and then enables the check-boxes to add desired Google+ User/Page here.
  • Then click “Add selected Google+ Profiles/Pages as assets” button. Then Google+ Profile/Page will be added to the brand.

How to Add YouTube Page

  • Click on the “Add Asset” icon. [See Fig.1]
  • A pop-up will appear to Add Assets.
  • Choose YouTube asset to add your YouTube Channel.
  • Then log into your YouTube Account.
  • A pop-up will appear to authorize the GI Social App to retrieve your YouTube Channel details.
  • And then, your YouTube Channel will be added to the Brand.

How to Add Web Analytics Page

  • Click on the “Add Asset” icon. [See Fig.1]
  • A pop-up will appear to Add Assets.
  • Choose Web Analytics asset to add your Analytics Account.
  • Then click on the “add a Google Analytics Profile” button, it will ask you to log-in the Google Analytics account.
  • A pop-up will appear to authorize the GI Social App to retrieve your Google Analytics details.
  • Once it retrieves the Google Analytics details, and then enables the check-boxes to add desired Google Analytics here.
  • Then click “Add selected Analytics Profile as Asset” button.

 How to Add TripAdvisor Hotel Page

  • Click on the “Add Asset” icon. [See Fig.1]
  • A pop-up will appear to Add Assets.
  • In “more” option, choose TripAdvisor asset to add your TripAdvisor Hotel Page Account.
  • Then click on the “add a TripAdvisor Hotel” button, it will ask you to enter the TripAdvisor login Email Address and password to connect it.
  • Once it retrieves the Hotel Property details, and then enable the checkboxes to add the desired Hotel Property here.
  • Then click “Add selected TripAdvisor Hotel as Asset” button.

How to Add Web Chat Page

  • Click on the “Add Asset” icon. [See Fig.1]
  • A pop-up will appear to Add Assets.
  • Choose Web Chat asset to add Another Chat Account.
  • Then click on the “add Chat Account” button, Enter your company name and website url. Then click `Create` button.
  • A script code will appear in the box. Copy and paste the script code in your website or application to start using the conversation.

How to Add Website Page

  • Click on the “Add Asset” icon. [See Fig.1]
  • A pop-up will appear to Add Assets.
  • Choose Website asset to add your Website Account.
  • Click `Add Domain` button. Then enter your Domain name in the text box.
  • Click `Create` button.
  • Your domain will be added to your brand.